Featured image courtesy of Tommy Hilfiger via SSI Life.
GLOBAL CAMPAIGN — Tommy Hilfiger gets in on the celebration of the Year of the Horse with singer, actor and cultural icon JISOO, presenting a Lunar New 2026 capsule of menswear and womenswear. With togetherness at the heart of tradition, JISOO once again joins the global fashion brand to spotlight the values of connection and celebration that define the moment, embodying a sophisticated expression of timeless style.
Blending a playful spirit with her signature elegance, JISOO brings the collection to life in the brand’s latest—from a black leather varsity jacket paired with a twill mini-shirt dress and knee-high boots, to a more refined New Year mood in an ivory quilted jacket with gold buttons, layered over a red-and-white striped knitted polo, or a pleated black miniskirt paired with classic loafers, capturing a confident, modern take on prep.
Image courtesy of Tommy Hilfiger via SSI Group, Inc.
The New Year Capsule reflects the energy, freedom, strength and success of the Year of the Horse. Standout silhouettes include reimagined polos, effortless crewnecks and sharp chinos, offering versatile layering options for every holiday moment. The palette of vibrant reds and bold blues highlights the optimism of the season, reflecting timeless style elevated with a contemporary sensibility.
Beyond the global Year of the Horse range, a special Lunar New Year 2026 capsule has been created exclusively for the APAC region. A rope logo inspired by the TOMMY HILFIGER archives and the brand’s nautical legacy runs through the collection, wrapping elegantly around a horseshoe in a meeting of Eastern and Western tradition.
The range for men and women highlights statement pieces including crisp T-shirts, soft sweaters and cozy cardigans, that can be dressed up or down for easy versatility.
Image courtesy of Tommy Hilfiger via SSI Group, Inc.
The New Year collection will be available on tommy.com, in TOMMY HILFIGER stores and through select wholesale partners throughout the season. Join the conversation on social media using #TommyHilfiger and @TommyHilfiger.
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