Jimmy Choo Launches ‘The Core Collection’ for Signature Glamour Everyday, Anytime, Anywhere

MANILA, Philippines — The Core Collection launches into 2021 as a season-less permanent collection of new and iconic styles that lay the foundations for a modern accessory wardrobe addressing every function from day to night, formal to casual, city to beach. Defined as three distinct design pillars embodying the creative essence of the brand – Pearl, Crystal and Monogram. The Core collection offers signature glamour every day – anytime – anywhere.

“To me, glamour is an attitude, a sense of confidence that’s not limited to a time or a place. The Core collection pinpoints the fundamental visual DNA of our brand with three distinct identities that we will reinforce and return to every season. A distillation of our essence. It’s who we are. The Core Collection offers glamour every day – anytime – anywhere,” expressed Sandra Choi, Creative Director.


The Crystal has been with Jimmy Choo since the very beginning – it underscores Jimmy Choo’s multi-faceted identity, the brand as a jewel in and of itself. Capturing light, refracting, reflecting, crystal is like a self-contained spotlight. The signature C shaped Crystal buckle is played with for evening and for day, existing 24/7 in the wardrobe of the Jimmy Choo muse.

Photo courtesy of SSI Group, Inc.


A 21st century emblem, the Monogram is a celebration of the identity of the brand. The interlinked JC logo has evolved into a signature repeat print. Explored through techniques of jacquard weaving and embossing on leather, giving a confident and elevated hallmark across both casual and formal styles.

Photo courtesy of SSI Group, Inc.


The timeless elegance of the Pearl is modernised in exaggerated proportions punctuating product in playful applications including heels, flats, sandals, handbags and clutches.

Photo courtesy of SSI Group, Inc.

The Core Collection is available at Jimmy Choo stores globally and at JIMMYCHOO.COM

In the Philippines, Jimmy Choo is exclusively distributed by Stores Specialists, Inc., and is located at Shangri-la East Wing, Rustan’s Makati, and online at Trunc.ph. Visit www.ssilife.com.ph, subscribe to our SSI LIFE YouTube Channel, and follow @ssilifeph on Instagram and Facebook for more information.