The OREO x BLACKPINK Collaboration Offers Enticing Rewards for Filipino Blinks to Win

MANILA, Philippines—The world’s favorite cookie, OREO, released its bespoke OREO x BLACKPINK cookies last January, throwing Filipino Blinks into a frenzy. Additionally, fans can expect a lot more from this epic collaboration—including the chance to win limited-edition OREO x BLACKPINK merchandise.

The collaboration between the two brands features all regular OREO cookies in limited-edition packaging that dons the symbolic crown of BLACKPINK, a hallmark of their first full studio album, “THE ALBUM.” It also includes two BLACKPINK-inspired flavors: the “Black” version, featuring the original OREO cookie with Pink strawberry cream filling, and the “Pink” version featuring a Pink OREO cookie with dark chocolate cream filling. 

Image courtesy of OREO

Since its release, the OREO x BLACKPINK cookies have been constant best-sellers in major retailers and e-commerce, a testament of the Filipinos’ love of OREO and BLACKPINK.

Filipino Blinks, though, still have plenty to look forward to from this collaboration—even after they are done collecting all OREO x BLACKPINK limited-edition packs and collectible cards.

Image courtesy of OREO

Every purchase of any special edition OREO x BLACKPINK slug allows BLINKs to get a personalized video message from BLACKPINK. To avail, consumers can follow the steps below:

  1. Scan the QR CODE or visit www.OREOBLACKPINK.com
  2. Sign up and fill in the form.
  3. Select a Blackpink member to greet you.
  4. Scan the BARCODE at the back of your OREO pack.
  5. Wait for your personalized video

There are eight collectible videos—two from each BLACKPINK member. The videos can easily be saved and posted on social media, allowing fans to share this special OREO moment with BLACKPINK with their fellow BLINKs.

OREO Philippines is also giving fans the chance to win an exclusive signed BORN PINK album, along with other exciting limited-edition OREO x BLACKPINK merchandise. For every purchase of any OREO x BLACKPINK products worth P200 in a single-receipt from any store, fans can join the OREO x BLACKPINK e-raffle draw. To enter,

  1. Visit www.OREOBLACKPINKPH.com and enter your raffle entry details.
  2. Upload a photo of your receipt. IMPORTANT: Keep the printed hard copy!
  3. Wait for a confirmation email containing your raffle entry number.

Raffle entry period is from March 1 to April 16, 2023; winners will be announced starting Week of March 19, 2023. A total of 600 prizes will be given away—including signed copies of BLACKPINK’s BORN PINK album, limited-edition BORN PINK vinyl, and other BLACKPINK and OREO x BLACKPINK merchandise—with 100 winners to be drawn weekly.

Image courtesy of OREO

Want a more immersive OREO x BLACKPINK experience? Create your own 30-second video singing and dancing to the OREOBLACKPINK song using the official #PlayWithOreoBlackpinkPH filter on TikTok for the chance to star in your own BLACKPINK concert! Use the hashtags #OREOBLACKPINK and #OREOBLACKPINKPH while posting the video to TikTok to encourage your friends and other Blinks to join in the fun.

For additional details on the limited-edition products and promotions from OREO x BLACKPINK, visit their Facebook page.