MANILA, Philippines—Anticipating the much-loved Christmas season, Filipinos, known for having the lengthiest Christmas celebration, eagerly await this festive time each year. In October, Jollibee kicked off its Christmas campaign, themed “Make it Christmas with Jollibee Joy,” emphasizing the idea that ordinary moments can be transformed into celebrations of the season’s joy.
Dorothy Dee-Ching, VP – Marketing of Jollibee, shares the intention behind the campaign: “We want to ensure our customers feel the warmth and joy of the season, whether through our delectable food or the delightful experiences at Jollibee stores. Our goal is to emphasize that even the simplest joys become more meaningful and wonderful during Christmas when shared with loved ones.”
Image Courtesy of Jollibee.
Illuminating the festive season nationwide
Jollibee embraces the Philippines’ love for the holiday season by incorporating vibrant Christmas lights and decorations into its stores as part of the Christmas campaign. The nationwide Joyful Christmas Stores were officially launched on November 9, with unique ceremonial lighting events at flagship locations in Manila, Davao, and Cebu.
Image Courtesy of Jollibee.
Images Courtesy of Jollibee.
This marked the beginning of festive lighting across 10 flagship Jollibee stores nationwide and an additional 100 stores with their own merry light displays.
Spreading Joy and Happiness this Christmas
Jollibee partnered with Coca-Cola Philippines for Luzon and Visayas stores, both brands committed to spreading happiness and creating delightful experiences. The Jollibee BGC branch celebrated with joyful carolers, lively performances, and beloved mascots, joined by celebrity endorsers Anne Curtis, Maja Salvador, and Gary Valenciano.
Image Courtesy of Jollibee.
The nationwide launch of Joyful Christmas Stores invites everyone to experience the festive spirit, creating lasting memories and celebrating Christmas with Jollibee Joy.
Experience the enchantment of a Jollibee Christmas at these branches:
- Mega Manila: BGC Triangle Drive, Madrigal, North Fairview, Baras (Rizal), Katipunan, 9th Avenue
- North Luzon: Binalonan, Pangasinan
- South Luzon: Tagaytay Rotonda
- Visayas: General Maxilom DT Cebu
- Mindanao: Davao Quimpo DT
All Jollibee branches are decked out with festive Christmas displays, ensuring everyone can feel the Jollibee Joy this holiday season. Check the Jollibee Facebook page for more details.
For the latest updates, follow Jollibee on Facebook, subscribe to Jollibee Philippines on YouTube, and connect with @jollibee on Twitter, Instagram, and TikTok.
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