Featured art by Bhernn Saenz. With images courtesy of CHAGEE Philippines.
MANILA, Philippines — Following what appeared to be a thrilling lead-up to its anticipated Manila opening, global tea sensation CHAGEE finally makes its Philippine debut, serving up its favorite and best-selling drink, BO·YA Jasmine Green Milk Tea to its Filipino customer base.
The Jasmine Green Milk Tea, more known to the global milk tea community as BO·YA, serves as the brand’s signature drink that has sold more than 600 million cups to date. It is made from whole tea leaves, specifically a blend of premium green tea leaves native to Yunnan high mountains, Dabaihao Green Tea, and Double-Petal Jasmine.
Whether they’ve followed the hype online or are just discovering CHAGEE, milk tea fans are now lining up to the brand breaking new ground in Manila.
Image courtesy of CHAGEE Philippines.
BO·YA Jasmine Green Milk Tea gained global popularity because of its distinct rich tea body and natural floral aroma, made with what is described as high quality ingredients fusing seamlessly with modern tea craftsmanship. Using traditional multi-round scenting methods, the Jasmine blossoms are layered over the green tea leaves to absorb the scent of the flowers, leaving a naturally-layered aroma.
The result is BO·YA, crafted from premium tea leaves and paired with Arla milk for a naturally smooth taste. With no artificial flavoring tea base and no artificial sweeteners, for a pure and authentic milk tea experience.
Katrina Khoe, CHAGEE APAC Head of Public Relations. Image courtesy of CHAGEE Philippines.
CHAGEE’s first three stores in Manila are now serving its lineup of teas loved by its growing international faithfuls.
The rich Da Hong Pao Milk Tea, smooth Osmanthus Oolong Milk Tea, aromatic Lapsang Souchong Black Milk Tea, and the distinctive Glutinous Green Milk Tea are among CHAGEE’s first offerings in the country, and are now available in its newly-opened stores dotting the metro from: SM North EDSA, Robinsons Galleria, and Venice Grand Canal starting August 29.
SM North EDSA store facade and tea bar. Image courtesy of CHAGEE Philippines.
CHAGEE also broke ground to its globally acclaimed Tea Bars to Philippine shores with a vibrant promise to elevate Filipino tea enthusiasts’ tea-drinking experience. The international tea brand’s first stores in the country are designed with sophisticated, and welcoming, modern spaces that inspire meaningful connections over a comforting cup of tea.
CHAGEE Tea Bars boast a minimalist design paired with warm, natural elements that encourage tea appreciation and offer a quick calm retreat amid the bustling city. By seamlessly blending contemporary aesthetics with tea craftsmanship, each location sets a new standard in the local cafe-hopping scene.
(L-R) Venice Grand Canal Mall store and Robinson’s Galleria store. Images courtesy of CHAGEE Philippines.
In celebration of its arrival in Manila, CHAGEE kicked things off with its “Tear and Win” promo at the tail-end of August that gave customers upgrade to the Tear & Win cup that brought instant prizes including iPhones, Jo Malone perfumes, a Louis Vuitton Speedy bag, and limited-edition merchandise.
CHAGEE also offered special bundle deals where customers can enjoy two large BO·YA Jasmine Green Milk Teas for PHP 165 (UP PHP 330), or one large BO·YA Jasmine Green Milk Tea and one large Da Hong Pao Milk Tea for PHP 169 (UP PHP 334), with both bundles made eligible for the “Tear & Win” promo.
Venice Grand Canal Mall installation. Image courtesy of CHAGEE Philippines.
Guests who collected vouchers from CHAGEE’s pop-up event can start redeeming them at CHAGEE stores starting August 29.
Customers can now download the CHAGEE app from the Play Store or Apple App Store to access exclusive vouchers and explore the full menu. Follow the official CHAGEE Philippines Facebook and Instagram pages for more updates on CHAGEE.
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