ICYMI, Dyson Just Brought What is Called as the Most Intelligent Hair Dryer Yet

MANILA, Philippines—In a recent product release, Dyson just brought the Supersonic Nural™ hair dryer, touted as its most intelligent hair dryer yet in the Philippines, with new sensor technology.

Dyson’s latest styling tool comes equipped with a new Scalp protect mode which uses a network of Nural™ sensors, automatically reducing heat as it nears your head, helping protect your scalp from damage. These sensors also improve the styling experience, enhance hair shine, and prevent heat damage. New and improved attachments which cater to all hair types are equipped with attachment recognition, learning a user’s styling preferences, and simplifying their routine for fast healthy drying with no extreme heat.

Image courtesy of Dyson.

James Dyson, Founder and Chief Engineer notes of this innovation, “If you’re able to limit heat damage, you can get a healthier scalp; and healthier hair. Our new Supersonic NuralTM has a time of flight sensor which recognises your head and reduces the heat as it gets close to your hair, preventing heat damage to both your scalp and your hair. Innovation only comes from investing in research and development. Our obsession to truly understand the root of the problem continues, as we build up some of the most sophisticated hair laboratories in the world.”

New innovations, added intelligence

Dyson’s new Nural™ sensors activate Scalp Protect mode, Attachment learning and Pause detect, all of which help to make styling easier. As such:

Scalp Protect mode protects scalp health: In this mode, heat is automatically reduced to 55°C, the optimum temperature for scalp comfort and drying speed, as the hair dryer gets closer to hair and scalp. A time of flight sensor enables this, by projecting an invisible infrared beam to measure the distance between the machine and your hair. Of note, capsule illumination changes color to show heat setting. In fact, when in Scalp protect mode, this feature ensures that the LED light color will automatically change between yellow (low heat), to orange (medium heat) and red (high heat), depending on the distance the machine is from the head. 

Attachment Learning remembers your styling preferences. Through this, it simplifies styling routines as it adapts to a user’s go-to styling mode, remembering their last-used heat and airflow settings for each styling attachment, and automatically applying them the next time it is in use. 

Pause Detect are also in place for easier routines. The Dyson Supersonic Nural™ hair dryer also has a motion-sensing accelerometer which automatically deactivates the heater, decreasing airflow and noise, when you are in between styling passes.

Dyson Senior Engineer, Roy Fua. Image courtesy of Dyson.

“From our research into the science of hair, we know that there is a connection between the quality of hair and a healthy scalp. The scalp tissue comprises different layers, with the outermost layer serving as a barrier against external stressors. But when your scalp is damaged, moisture loss can occur, a key factor in our development of the Scalp protect mode feature. This helps to maintain scalp moisture levels and allows for gentle drying,” highlights Shawn Lim, Head of Research, Dyson.

Design and technology

Complementing the new embeded sensors is a differentiated visual appeal: a clear end cap to show the technology within, and bold new colour palettes – Ceramic Patina and Topaz or the Vinca BLue and Topaz.

The Supersonic Nural™ hair dryer is now available in the Philippines at dyson.ph and Dyson Demo Stores at the recommended retail price of PHP 32,900 for the Vicna Blue and Topaz edition and at PHP 31,500  for the Ceramic Patina edition. It comes with five attachments in box and other standalone accessories will be on offer.
Stay up to date on the latest news from Dyson at dyson.ph.