
Featured image courtesy of Ayala Malls
MANILA, Philippines — Joining the campaign for a reinvigorated cinematic tradition and experience, Ayala Malls reinforces its spaces to foster a fresh new rhythm for the cinema-viewing public. From easier online booking to more comfortable and immersive cinemas, Ayala Malls is reimagining the way Filipinos experience the stories they love.
This February, the new Ayala All Access and the opening of the refreshed Greenbelt Cinemas banner these efforts as they bring together convenience and thoughtful upgrades for a smoother journey, from booking your seats to enjoying the movie.
Ayala All Access offers a faster, more seamless way to plan movie outings. The new interface offers smoother checkout, cashless payments via debit and credit cards, and the option to add your favorite Movie Snackbar items while booking. This makes for a modern, intuitive booking experience that lets movie lovers focus less on logistics and more on the moment.
Image courtesy of Ayala Malls.
The experience continues on ground as Greenbelt Cinemas reintroduces itself as a premier lifestyle destination for film. Guests are welcomed by a fully redeveloped lobby featuring a massive video wall and elegant seating designed for relaxation. Beyond the improved comfort, Greenbelt houses Ayala Malls Cinemas’ exclusive 4DX theaters known for their multi‑sensory effects, and the A-Giant screen, an immersive display four times larger than standard screens.
For those seeking a touch of luxury, A-Luxe offers premium recliner seating, while MyCinema serves as an intimate venue for private gatherings and exclusive events. Inside the theaters, upgraded wall panels, lush carpeting, warm lighting, and wider all‑leather Slider seats (except in 4DX and Cinema 4) elevate the moviegoing experience. These are matched by state‑of‑the‑art laser projectors and are equipped with Dolby Atmos for a deeply immersive audio experience. Guests can also enjoy a streamlined ticket booth and a refreshed Movie Snackbar with expanded offerings.
Image courtesy of Ayala Malls.
Alongside the season’s biggest blockbusters, Ayala Malls continues to bring acclaimed local and global titles to its screens. This March opens with Lino Brocka’s Jaguar, part of A‑Rewind, which is dedicated to showcasing digitally-restored Filipino classics, screening from March 4 to 10. The lineup continues with the A‑Exclusive screening of the 2025 thriller Pose beginning March 11.
That same week (from March 11 to 17), audiences can dive into 2026 Oscars Week, featuring Best Picture contenders including Hamnet, shown exclusively at Ayala Malls Cinemas, alongside animated nominees Elio and Zootopia 2.
This also brings FDCP’s 2026 A Curation of World Cinemas, then continues with Women’s Month celebrations featuring special screenings of Atsay (March 4 to 10) and ‘Merika (March 25 to 31), both starring the Philippines’ ‘Superstar’ Nora Aunor.
An A‑Exclusive premiere of Song for Selina from March 18 to 24, is also lined up to give movie fans even more remarkable stories to discover on the big screen.
Together, these reflect Ayala Malls’ commitment to offering a better customer journey while reinforcing its role as the Filipinos’ third space where people gather, connect, and turn simple movie nights into remarkable shared experiences.
“Cinema has always been a space for shared emotions, laughter, thrills, and wonder,” said Paul Birkett, Chief Operating Officer of Ayala Malls. “With Ayala All Access and the refreshed Greenbelt Cinemas, we are making the moviegoing journey smoother and more enjoyable, turning ordinary encounters into even more memorable moments for friends and families.”
Book your next movie experience and experience all the difference at http://www.ayalaallaccess.com.








